We’re starting to see them pop up everywhere: mobile QR codes. They’re an interesting mobile marketing tool. But there are some dangerous mistakes that some big brands are making. Here we take a peak at Orange Julius and See’s Candy to see where they mucked it up, and what they could have done to make it a better experience.
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Daily deals are hot right now. And it’s increasingly all about mobile. With 83 million subscribers Groupon is still “Goliath,” but today’s announcement from Foursquare is exciting news and introduces more competition for location-based marketing. Also, online coupons are picking up steam for B2B.
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Greg is the Managing Director of Greg Jordan Design. He enjoys writing about marketing, sales, and the effect of online marketing on growing businesses.
Outside of work Greg enjoys time with his two children, two+ friends, photography, flying, and cycling.